About Our Firm

As independent financial service professionals, we have the freedom to choose the strategies that work best for each of our clients. In order to pursue the retirement of your dreams and meet the retirement income challenge, we will build an investment plan to help you grow your retirement assets while helping you keep it balanced through changing times.

In order to maximize the potential of clients' assets, we have access to comprehensive research tools, a vast array of financial products, up to date technology, and the backing of Fidelity Institutional Wealth Services to custodian all of our client assets.

'We will strive to do ordinary things, extraordinarily well."

Having spent four years with First Choice Financial, an investment research firm, Kevin Kraft felt that today's consumers deserved more than just a salesman approach to managing individual assets.
Dedicated to assist in the development of true independent wealth plans, Kevin Kraft founded APS Associates, Inc. in order to provide retirement planning, estate planning and asset management services to each of our valued clients.

About Fidelity Institutional Wealth Services

For more than 60 years, Fidelity has built a reputation of integrity and financial management expertise that gives our firm peace of mind. As a leader in the financial services field, Fidelity has a thorough understanding of the products and services they need to help best custodian client assets for independent financial advisors. With Fidelity Institutional Wealth Services your assets are safeguarded with insurance protection through the Securities Investor Protection Corporation (SIPC). Your assets are covered by the SIPC up to $500,000, including cash claims limited to $100,000.

 

 

Our Advisors

Kevin Kraft
Registered Investment Advisor / President
Ryan Shortridge
Investment Advisor Representative